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Professional Stylist Salon Grade Products - John Amico

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Color Care Platinum Shampoo


Color Care Platinum Shampoo


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John Amico's Color Care Platinum Shampoo enhances the color of your hair while gently cleansing and conditioning. Recommended for Grey, Blonde, Platinum and highlighted hair color. This unique formula eliminates gold and brassy tones leaving hair healthy & shiny.

Apply to wet hair. Work into a gentle lather and leave on for 2-3 minutes. Rinse thoroughly. For best results follow-up with a John Amico Conditioner.

De-ionized Water, Ammonium Lauryl Sulfate, Cocamide DEA, Dimethicone Copolyol Meadowfoamate, Polyquaternium-7, Chamomile (Matricaria Recutita) Extract, Panthenol (Pro Vitamin B-5), Hydrolized Wheat Protein and Hydrolized Wheat Starch, Tocopheryl (Vitamin E), Ethylene Glycol Stearate, PEG-150 Distearate, Methylparaben, Propylparaben, DMDM Hydantoin, Propylene Glycol, Tettasodium FDTA, Fragrance, FD&C Blue #1, FD&C Red #40, FD&C Red #33, EXT. D&C Violet #2, Sodium Chloride.


Customer Reviews

Posted By: Tena
On: August 27, 2019
Best color care shampoo on the market!
I absolutely love this product! It keeps my colored hair looking so fresh and shiny, almost like I just had it done!

Licensed Professional Reviews

Posted By: Lynne
On: June 10, 2022
International Educator /Cosmetologist /Salon Owner
The platinum shampoo is excellent for natural hair that is gray to remove any yellow from the hair. I also love it for highlighted hair. It brightens it and takes out any yellow or brassy tones. It’s also great for immediately after highlighting as a toning shampoo. It’s a very light, not heavy shampoo. It’s a must-have for our salon guests and for the back bar at the salon.
Posted By: Denise
On: April 04, 2022
Preserve your blonde with this luxury shampoo. I love how it helps to tone my blonde between salon visits..
Posted By: Isabel
On: March 25, 2022
This purple based shampoo is great to help neutralize any unwanted gold tones. Pairs perfect with Vitatone Conditioner.
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